{"id":2506,"date":"2024-01-26T17:17:27","date_gmt":"2024-01-26T16:17:27","guid":{"rendered":"https:\/\/agencebespoke.com\/?p=2506"},"modified":"2024-01-29T17:56:18","modified_gmt":"2024-01-29T16:56:18","slug":"newsroom-besson-chaussures","status":"publish","type":"post","link":"https:\/\/agencebespoke.com\/newsroom-besson-chaussures\/","title":{"rendered":"Besson Chaussures <em>nous confie sa strat\u00e9gie E-Commerce<\/em>"},"content":{"rendered":"<div class=\"container-fluid topmarg px-0 py-3\"><\/div>\n<div class=\"nobg\"><div  style='padding-top: 0rem!important;'  class=\"container-fluid px-0 py-4\"><div class=\"container-xl p-3 bgwhite\"><p>&nbsp;<\/p>\n<h4>Dans le cadre d\u2019un appel d\u2019offres men\u00e9 avec VT Scan, l\u2019enseigne Besson Chaussures a choisi l\u2019Agence Bespoke pour l\u2019accompagner dans son objectif de forte croissance de son chiffre d\u2019affaires E-Commerce.<\/h4>\n<p>&nbsp;<\/p>\n<p>L\u2019agence a travaill\u00e9 plusieurs scenarii de business plans pour augmenter les revenus online du distributeur de + 150% sur 4 ans. En plus de <strong>l&rsquo;accompagnement strat\u00e9gique<\/strong> pour r\u00e9ussir cette transformation digitale, l\u2019agence sera en charge de la coordination et du pilotage des leviers <strong>Search, Social Ads, Retargeting et Emailing<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<h4>Pour Emmanuel Larrondo, Directeur Marketing et Digital de Besson Chaussures :<\/h4>\n<\/div><\/div><div  style='padding-top: 0rem!important;'  class=\"container-fluid px-0 py-1 \"><div class=\"container-xl bgquote px-4 py-2 mb-2 bgwhite\"><p>L\u2019Agence Bespoke a su nous s\u00e9duire par son expertise et l\u2019approche strat\u00e9gique pragmatique des \u00e9quipes. Ils ont su comprendre nos besoins et apporter une r\u00e9ponse sur mesure pour piloter notre strat\u00e9gie en corr\u00e9lation avec notre business plan.<\/p>\n<\/div><\/div><div  style='padding-top: 0rem!important;'  class=\"container-fluid px-0 bgwhite\"><div class=\"container-xl p-3 \"><h4>Le point de vue de notre Directeur G\u00e9n\u00e9ral Adjoint en charge du Conseil de l\u2019Agence Bespoke, Adrien Alioua :<\/h4>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><div  style='padding-top: 0rem!important;'  class=\"container-fluid px-0 py-1 bgwhite\"><div class=\"container-xl bgquote px-4 py-2 mb-2 \"><p>Coh\u00e9rence et pragmatisme ont \u00e9t\u00e9 les 2 approches cl\u00e9s de notre r\u00e9ponse. Coh\u00e9rence car nous mettons en place un dispositif m\u00e9dia et une \u00e9quipe sur mesure, adapt\u00e9s aux enjeux de la marque. Pragmatisme car nous avons propos\u00e9 une mont\u00e9e en charge pour assurer une croissance p\u00e9renne et rentable, et un mod\u00e8le de transformation vers l&rsquo;omnicanalit\u00e9 dans les prochaines ann\u00e9es.<\/p>\n<\/div><\/div><div  style='padding-top: 0rem!important;'  class=\"container-fluid px-0 bgwhite\"><div class=\"container-xl p-3 \"><p>D\u00e9couvrez notre approche pour stimuler la <a href=\"https:\/\/agencebespoke.com\/besoins\/ecommerce\/\" rel=\"noopener\" target=\"_blank\"><span style=\"text-decoration: underline;\"> croissance de votre site eCommerce<\/a>.<\/span><\/p>\n<\/div><\/div>\t\t\t\t<nav class=\"navigation post-navigation container-fluid px-0 py-3 mb-4\" role=\"navigation\">\n\t\t\t\t<div class=\"container-xl\">\n\t\t\t\t\t<ul class=\"pager single-pager d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<li class=\"nav-previous\"><a href=\"https:\/\/agencebespoke.com\/consent-mode-v2-google\/\" rel=\"prev\"><strong>Article pr\u00e9c\u00e9dent<\/strong><br\/><em>Consent Mode v2 Google : <em>quels impacts sur votre ROI ?<\/em><\/em><\/a><\/li><li class=\"nav-next text-end\"><a href=\"https:\/\/agencebespoke.com\/5-cles-de-linfluence\/\" rel=\"next\"><strong>Article suivant<\/strong><br\/><em>5 cl\u00e9s de l&rsquo;influence en 2024 <em> selon Carine Fernandez &#038; Amandine Lavigne <\/em><\/em><\/a><\/li>\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t<\/nav>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":2546,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[29,21],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - 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